truck dealer · Birmingham, AL

Hallmark Auto Group

Hallmark Auto Group is a car dealer in Birmingham, Alabama, offering a diverse inventory of new and used cars, trucks, vans, and SUVs.

4.6(972 reviews)

Financing not verifiedBHPH Finder score 6/10

Open now · closes 7:00 PM513 14th St N, Birmingham, AL 35203

Published · Details verified · Updated

Hallmark Auto Group, buy here pay here car dealer in Birmingham, AL

Google rating

4.6 / 5

Reviews

972

Hours today

9:00 AM – 7:00 PM

Best for

Buyers in Birmingham looking for a wide selection of new and used vehicles.

About Hallmark Auto Group

Hallmark Auto Group is a car dealer at 513 14th St N in Birmingham, Alabama. The dealership stocks a variety of makes and models, including used cars, trucks, vans, and SUVs, as well as new vehicles. It serves the Birmingham area as a resource for those seeking automotive sales and financing services.

The dealership maintains regular business hours six days a week, opening at 9:00 AM Monday through Saturday. It closes at 7:00 PM on most weekdays and at 6:00 PM on Thursdays and Saturdays. Prospective buyers can contact the dealership at 205-509-2834 or visit their website to view current inventory.

Does Hallmark Auto Group offer in-house financing?

Unknown. We could not read the dealer's website (hallmarkbhm.com) to confirm its financing terms; it appears here because Google returns it for buy here pay here searches in Birmingham. Call and ask before visiting.

How BHPH Finder scores Hallmark Auto Group: 6 out of 10
Google reputation (4.6 rating, 972 reviews)
5.5 / 6
Has a website we could read
0.5 / 1
Financing terms not verified
0 / 1
Prints a down payment figure
0 / 0.5
Says it reports payments to credit bureaus
0 / 0.5
Open on Sundays
0 / 0.25
Verified by the owner
0 / 0.75

The score weighs Google reputation by review volume (up to 6 points) and adds what the dealer's own website verifiably advertises. It is BHPH Finder's editorial rating, not a customer rating. How it works.

What does Hallmark Auto Group offer?

  • Used car sales
  • New vehicle sales
  • Truck and SUV sales
  • In-house financing
  • Van sales

Why customers choose Hallmark Auto Group

Customer service inconsistencies

Vehicle condition concerns

Loan rate availability

  • Located at 513 14th St N in Birmingham, Alabama
  • Stocks a wide variety of used and new vehicles
  • Open Monday through Saturday with evening hours
  • Offers sales for cars, trucks, vans, and SUVs

When is Hallmark Auto Group open?

Monday9:00 AM – 7:00 PM
Tuesday9:00 AM – 7:00 PM
Wednesday9:00 AM – 7:00 PM
Thursday9:00 AM – 6:00 PM
Friday9:00 AM – 7:00 PM
Saturday9:00 AM – 6:00 PM
SundayClosed

Where is Hallmark Auto Group located?

513 14th St N, Birmingham, AL 35203

Open in Google Maps

What do customers say about Hallmark Auto Group?

5.0Trea Johnson III5 months ago

Great deal on an immaculately maintained used 4runner. Excellent rate on loan. In and out in three hours. Highly recommended.

1.0De'Angelo Mitchell5 months ago

I don’t even really leave reviews like this, but this experience at Hallmark honestly rubbed me the wrong way. I’ve been a loyal customer for years and have done business on over five vehicles with you all, so I walked in expecting a certain level of respect and professionalism. Instead, I was met with the complete opposite. No greeting, no acknowledgment, no sense of urgency—just a very cold and unwelcoming environment. When I asked Tyrus, the salesperson, a simple question about the price of a vehicle, his attitude was completely off. It felt dismissive and honestly unnecessary, especially for someone who’s supposed to be helping customers. What made it worse is that he didn’t even know the vehicle I was asking about was on the lot. That alone says a lot about how things are being run over there. A manager did step in after noticing I wasn’t happy, but at that point the experience was already ruined. You can’t fix first impressions after the fact. What really makes this situation stand out is that I was actively referring someone to Hallmark during this exact moment. They were sitting in the car waiting, watching how everything played out—and that alone made me look bad for even recommending this place. I’ve seen what this dealership used to be when it was Jim Burke, and this is nowhere close. The level of customer service has clearly dropped, and based on this experience, it doesn’t come across as a place that values its customers the way it should. I won’t be recommending Hallmark moving forward.

1.0Tasty Kitchen5 months ago

If I could give zero stars, I would. I was actually waiting in the car when my friend went inside to ask about a vehicle. I could see how frustrated he was from the moment he walked out. From what I heard and saw, the sales rep, Tyrus, didn’t even know the car my friend asked about and was basically giving attitude instead of help. The manager eventually tried to smooth it over, but it really wasn’t a good look. Honestly, after seeing how that went down, I don’t think I’ll be coming here to shop for a car myself

1.0Chilsee Yates8 months ago

Once going in to buy a vehicle, I got one and it messed up badly, it started to mess up on the interstate. It was terrible. I take the first vehicle back and go ahead and get something different, then it messes up on me and my insurance has went way over because they said they have 3 points on the point even after being told there was nothing wrong and no accidents or anything. I haven’t even had this car a year and had to contact them and now having to fix things that aren’t even worth paying for something that was sold that was in the shape it should have been in. I honestly wanted to give a 0 star but it doesn’t have that option. This car has been a complete disaster and nightmare!!!!!

1.0Jakeline Stephany7 months ago

We drove an hour and a half willing to buy a car we saw on their website that had a price of 20 thousand and some change. Once we got there we noticed a lot of imperfections that needed repair, including new tires and key. When they gave us the final price, it went to 23 thousand and a half. We were getting penalized $1000 for not having a car to trade which was not mentioned anywhere. “Sales” man told us he was going to check what was done to it and what else it needed to be done, which he never did and was just waiting for us to say something, not willing to negotiate a cent. I’ve never seen a “sales” man not willing to do a sale. Would give a 0 if I could.

Questions about Hallmark Auto Group

Does Hallmark Auto Group offer financing?

Hallmark Auto Group provides financing options for customers purchasing vehicles at their Birmingham location. Customers have reported securing loan rates during the purchase process.

What types of vehicles does Hallmark Auto Group sell?

Hallmark Auto Group sells a variety of makes and models, including new vehicles, used cars, trucks, vans, and SUVs. Their inventory is designed to serve a diverse range of buyer needs.

What are the business hours for Hallmark Auto Group?

Hallmark Auto Group is open Monday, Tuesday, Wednesday, and Friday from 9:00 AM to 7:00 PM, and Thursday and Saturday from 9:00 AM to 6:00 PM. The dealership is closed on Sundays.

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