BHPH Finder Brand Kit
BHPH Finder is an independent directory of Buy Here Pay Here car dealers in the United States. This page holds the official BHPH Finder logo files, colours, typography, boilerplate text and press contact. Journalists, partners and anyone citing BHPH Finder data can use these files without asking.
What does the BHPH Finder logo look like?
The BHPH Finder logo is a two-colour wordmark set in Archivo Extra Bold: BHPH in Ink and Finder in Signal Red. There is no separate symbol; the stacked wordmark on a square doubles as the icon. Every file below is vector (SVG) with a PNG export for tools that need a bitmap.
Do
- Keep clear space around the wordmark equal to the height of the letter B.
- Use the wordmark at 120 px wide or larger on screen, 25 mm or larger in print.
- Place the two-colour wordmark on Paper, white or Surface backgrounds; use the white version on red, dark or photographic backgrounds.
- Link the logo to https://bhphfinder.com/ when it appears online.
Do not
- Recolour, outline, add shadows or gradients, or rotate the wordmark.
- Stretch or condense it, or rebuild it in another typeface.
- Place it next to a dealer or lender logo in a way that suggests partnership or endorsement.
- Use "BHPHFinder", "Bhph Finder" or "bhph finder" in text. The name is always two words: BHPH Finder.
Which colours does BHPH Finder use?
BHPH Finder uses six colours. Signal Red and Ink carry the brand; Paper and Surface are the backgrounds; Deep Red and Graphite are for text. The site itself runs on the same values, so a screenshot and the kit always match.
Signal Red#ec3013 · rgb(236, 48, 19)
The word Finder, links, buttons, chart accents
Ink#201e1d · rgb(32, 30, 29)
The word BHPH, headings, body text
Paper#f3f2f2 · rgb(243, 242, 242)
Page background, logo background
Surface#eae9e9 · rgb(234, 233, 233)
Cards, tables, code blocks
Deep Red#ae1800 · rgb(174, 24, 0)
Link text and hover states
Graphite#605d5d · rgb(96, 93, 93)
Secondary text and labels
Which typeface does BHPH Finder use?
BHPH Finder sets everything in Archivo, a grotesque typeface by Omnibus-Type published under the SIL Open Font License. Headings and the wordmark use Extra Bold (800) with tight letter spacing; body text uses Regular (400). Archivo is free to download from Google Fonts, so any outlet can match the look.
Archivo Extra Bold 800, headings
Buy Here Pay Here dealers, verified.
Archivo Regular 400, body
4,481 dealers in 194 cities across 50 states. Hours, phone numbers, ratings, review excerpts and the financing terms each dealer publishes on its own website.
How should BHPH Finder be described?
Use the wording below as written. Consistent descriptions across articles, profiles and databases help readers and search engines recognise BHPH Finder as one entity.
One line
BHPH Finder is an independent directory of Buy Here Pay Here car dealers in the United States.
Standard boilerplate
BHPH Finder is an independent online directory of Buy Here Pay Here (BHPH) car dealerships in the United States. The site lists 4,481 verified dealers across 194 cities in 50 states, with opening hours, contact details, Google ratings, review excerpts and the financing terms each dealer advertises on its own website. BHPH Finder publishes city and state buying guides and an industry statistics report, released under a Creative Commons licence, on ratings, hours, down payments and credit reporting practices. BHPH Finder is not a lender and does not sell placements; listings are refreshed monthly against public data. Founded 2026.
- Name
- BHPH Finder
- Website
- https://bhphfinder.com
- Founded
- 2026
- Headquarters
- United States
- Category
- Automotive · Online directory · Consumer information
- Coverage
- 4,481 dealers, 194 cities, 50 states
- Data licence
- CC BY 4.0 for the statistics report
- Press contact
- hello@bhphfinder.com
Where is BHPH Finder online?
BHPH Finder publishes on these profiles and nowhere else. Any other account using the name is not BHPH Finder.
- X (Twitter) x.com
- YouTube youtube.com
- Instagram instagram.com
- Pinterest pinterest.com
- Crunchbase crunchbase.com
- About.me about.me
Which images can be used for social posts and covers?
These are the same images BHPH Finder uses on its own profiles. They may be reused when sharing a BHPH Finder guide, listing or statistic, with a link back to the page.
Brand and press questions
Can I use the BHPH Finder logo?
Yes. Use the BHPH Finder logo as supplied on this page to refer to BHPH Finder, to link to bhphfinder.com, or to credit data from the BHPH Finder statistics report. Keep the colours and proportions as supplied, and do not use the logo in a way that implies BHPH Finder endorses a dealer, lender or product.
How do I cite BHPH Finder data?
Cite BHPH Finder by name with a link to https://bhphfinder.com/stats/. The statistics report is published under the Creative Commons Attribution 4.0 licence, so any outlet can reuse the figures and charts with attribution.
Is BHPH Finder a lender or a car dealer?
No. BHPH Finder is an independent directory. BHPH Finder does not lend money, sell cars, or take payment from dealers for placement or ranking.
Who answers press questions about BHPH Finder?
Email hello@bhphfinder.com with your outlet and deadline. Data requests for a specific city or state are answered from the same dataset that powers the statistics page.